Course Info

MKT 555: Marketing Management

Students are provided with an overview of the marketing process for consumer-oriented firms. Focus is placed on decision-making that aligns a firm's market offerings with the wants and needs of targeted segments of customers within a continuously changing environment. Written cases/projects are part of the course assignment.

Fall 2021-2022


Section 130

Class number 3431

Meeting dates: 9/8/2021 - 11/23/2021
Meeting time: W 6:00PM - 9:15PM
Location: TBA-L OOP00 at Loop Campus
Instructor: Roger Lall
Meeting dates: 9/8/2021 - 11/23/2021
Meeting time: W 6:00PM - 9:15PM
Location: FLEX0 00000 at Loop Campus
Instructor: Roger Lall


Section: 170
Class number: 3432
Meeting time: -
Location: Online: Async
Instructor: Richard Rocco

Summer 10 week 2020-2021

Section: 240
Class number: 40166
Meeting time: -
Location: Online: Async
Instructor: Richard Rocco
Section: CPC3
Class number: 40161
Meeting time: M 6:30PM - 8:00PM
Location: Online: Hybrid
Instructor: Mary Vermillion

Spring 2020-2021

Section: 302
Class number: 31056
Meeting time: Tu 6:00PM - 7:30PM
Location: Online: Hybrid
Instructor: Roger Lall

Section 302X

Class number 36714

Meeting dates: 3/27/2021 - 6/11/2021
Meeting time: Tu 6:00PM - 7:30PM
Location: OLHYB RID00 at Lincoln Park Campus
Instructor: Roger Lall
CLOSED
Meeting dates: 4/17/2021 - 4/17/2021
Meeting time: Sa 9:00AM - 10:30AM
Location: MCGWS 00108 at Lincoln Park Campus
Instructor: Roger Lall
CLOSED
Meeting dates: 5/8/2021 - 5/8/2021
Meeting time: Sa 9:00AM - 10:30AM
Location: MCGWS 00108 at Lincoln Park Campus
Instructor: Roger Lall
CLOSED
Meeting dates: 5/22/2021 - 5/22/2021
Meeting time: Sa 9:00AM - 10:30AM
Location: MCGWS 00108 at Lincoln Park Campus
Instructor: Roger Lall
CLOSED


Section: 340
Class number: 31033
Meeting time: -
Location: Online: Async
Instructor: Ronald Hirasawa
Section: 341
Class number: 35893
Meeting time: -
Location: Online: Async
Instructor: Roger Lall

Winter 2020-2021

Section: 201
Class number: 29319
Meeting time: -
Location: Online: Async
Instructor: Jun Xu
Section: 203
Class number: 29428
Meeting time: Tu 6:00PM - 7:30PM
Location: Online: Hybrid
Instructor: Roger Lall
Section: 240
Class number: 29199
Meeting time: -
Location: Online: Async
Instructor: Ronald Hirasawa
Section: BMO
Class number: 34652
Meeting time: W 6:30PM - 8:00PM
Location: Online: Hybrid
Instructor: Mary Vermillion
Section: CPCA
Class number: 34619
Meeting time: M 6:00PM - 7:00PM
Location: Online: Hybrid
Instructor: Christine Hjorth
Section: TYF
Class number: 34134
Meeting time: Th 6:30PM - 8:00PM
Location: Online: Hybrid
Instructor: Christine Hjorth

Fall 2020-2021

Section: 102
Class number: 11173
Meeting time: -
Location: Online: Async
Instructor: Roger Lall

Section 103A

Class number 11339

Meeting dates: 9/9/2020 - 9/9/2020
Meeting time: W 5:45PM - 9:00PM
Location: Online: Hybrid
Instructor: Roger Lall
Meeting dates: 9/23/2020 - 9/23/2020
Meeting time: W 5:45PM - 9:00PM
Location: Online: Hybrid
Instructor: Roger Lall
Meeting dates: 10/7/2020 - 10/7/2020
Meeting time: W 5:45PM - 9:00PM
Location: Online: Hybrid
Instructor: Roger Lall
Meeting dates: 10/21/2020 - 10/21/2020
Meeting time: W 5:45PM - 9:00PM
Location: Online: Hybrid
Instructor: Roger Lall
Meeting dates: 11/4/2020 - 11/4/2020
Meeting time: W 5:45PM - 9:00PM
Location: Online: Hybrid
Instructor: Roger Lall



Section 103B

Class number 17071

Meeting dates: 9/16/2020 - 9/16/2020
Meeting time: W 5:45PM - 9:00PM
Location: Online: Hybrid
Instructor: Roger Lall
Meeting dates: 9/30/2020 - 9/30/2020
Meeting time: W 5:45PM - 9:00PM
Location: Online: Hybrid
Instructor: Roger Lall
Meeting dates: 10/14/2020 - 10/14/2020
Meeting time: W 5:45PM - 9:00PM
Location: Online: Hybrid
Instructor: Roger Lall
Meeting dates: 10/28/2020 - 10/28/2020
Meeting time: W 5:45PM - 9:00PM
Location: Online: Hybrid
Instructor: Roger Lall
Meeting dates: 11/11/2020 - 11/11/2020
Meeting time: W 5:45PM - 9:00PM
Location: Online: Hybrid
Instructor: Roger Lall


Section: 140
Class number: 11174
Meeting time: -
Location: Online: Async
Instructor: Richard Rocco

Summer 10 week 2019-2020

Section: 240
Class number: 40895
Meeting time: -
Location: Remote
Instructor: Richard Rocco

Summer II 2019-2020

Section: 501
Class number: 40887
Meeting time: -
Location: REMOT E0000
Instructor: Peter Chadraba
Section: UNI
Class number: 41661
Meeting time: -
Location: REMOT E0000
Instructor: Michael Hernandez

Spring 2019-2020

Section: 302
Class number: 33930
Meeting time: -
Location: REMOT E0000
Instructor: Roger Lall
Section: 303
Class number: 33921
Meeting time: -
Location: REMOT E0000
Instructor: Roger Lall
Section: 325
Class number: 37120
Meeting time: -
Location: BAHRA 00000
Instructor: Peter Chadraba
Section: 340
Class number: 33902
Meeting time: -
Location: Remote
Instructor: Ronald Hirasawa

Winter 2019-2020

Section: 201
Class number: 25096
Meeting time: M 5:45PM - 9:00PM
Location: DPAUL 08208 at Loop Campus
Instructor: Jun Xu
Section: 203
Class number: 25259
Meeting time: Tu 5:45PM - 9:00PM
Location: DPAUL 08207 at Loop Campus
Instructor: Roger Lall
Section: 209
Class number: 26372
Meeting time: Sa 8:45AM - 12:00PM
Location: 14EAS 00607 at Loop Campus
Instructor: Ronald Hirasawa
CLOSED
Section: 240
Class number: 24962
Meeting time: -
Location: Remote
Instructor: Ronald Hirasawa
CLOSED

Fall 2019-2020

Section: 102
Class number: 15379
Meeting time: W 5:45PM - 9:00PM
Location: DPAUL 08209 at Loop Campus
Instructor: Michael Hernandez
Section: 103
Class number: 15570
Meeting time: Th 5:45PM - 9:00PM
Location: DPAUL 08208 at Loop Campus
Instructor: Roger Lall
Section: 140
Class number: 15380
Meeting time: -
Location: Remote
Instructor: Jun Xu
Section: HCS
Class number: 17228
Meeting time: Th 5:30PM - 8:45PM
Location: OFFCA MPUS at Off Campus
Instructor: Michael Hernandez

Summer 10 week 2018-2019

Section: 240
Class number: 40277
Meeting time: -
Location: Remote
Instructor: Jun Xu

Summer II 2018-2019

Section: 501
Class number: 40261
Meeting time: MW 5:45PM - 9:00PM
Location: DPAUL 08207 at Loop Campus
Instructor: Peter Chadraba

Summer I 2018-2019

Section: 244
Class number: 42003
Meeting time: MW 5:30PM - 8:45PM
Location: N/A at Off Campus
Instructor: Richard Rocco
CLOSED

Spring 2018-2019

Section: 302
Class number: 31167
Meeting time: M 5:45PM - 9:00PM
Location: DPAUL 08208 at Loop Campus
Instructor: Roger Lall
Section: 303
Class number: 31156
Meeting time: Tu 5:45PM - 9:00PM
Location: DPAUL 08205 at Loop Campus
Instructor: Roger Lall
Section: 340
Class number: 31134
Meeting time: -
Location: Remote
Instructor: Roger Baran

Winter 2018-2019

Section: 201
Class number: 24057
Meeting time: Th 5:45PM - 9:00PM
Location: DPAUL 08204 at Loop Campus
Instructor: Jun Xu
Section: 203
Class number: 27369
Meeting time: Tu 5:45PM - 9:00PM
Location: DPAUL 08205 at Loop Campus
Instructor: Jun Xu
Section: 225
Class number: 24183
Meeting time: -
Location: BAHRA 00000
Instructor: Peter Chadraba
Section: 240
Class number: 23898
Meeting time: -
Location: Remote
Instructor: Roger Baran
Section: 247
Class number: 27371
Meeting time: Th 5:45PM - 9:00PM
Location: DPAUL 07200 at Loop Campus
Instructor: Lawrence Hamer

Fall 2018-2019

Section: 102
Class number: 14191
Meeting time: M 5:45PM - 9:00PM
Location: DPAUL 08205 at Loop Campus
Instructor: Roger Lall
CLOSED
Section: 103
Class number: 14410
Meeting time: W 5:45PM - 9:00PM
Location: DPAUL 08204 at Loop Campus
Instructor: Andrew Gallan
Section: 104
Class number: 14388
Meeting time: Th 5:45PM - 9:00PM
Location: DPAUL 08208 at Loop Campus
Instructor: Roger Lall
Section: 140
Class number: 14192
Meeting time: -
Location: Remote
Instructor: Roger Baran

Summer 10 week 2017-2018

Section: 248
Class number: 42024
Meeting time: Tu 5:30PM - 8:45PM
Location: N/A at Off Campus
Instructor: Richard Rocco
Section: 340
Class number: 42104
Meeting time: -
Location: Remote
Instructor: Roger Baran

Summer II 2017-2018

Section: 501
Class number: 41406
Meeting time: MW 5:45PM - 9:00PM
Location: DPAUL 08208 at Loop Campus
Instructor: Peter Chadraba

Summer I 2017-2018

Section: 540
Class number: 41443
Meeting time: -
Location: Remote
Instructor: Roger Baran

Spring 2017-2018

Section: 302
Class number: 35288
Meeting time: W 5:45PM - 9:00PM
Location: 14EAS 00607 at Loop Campus
Instructor: Peter Chadraba
Section: 303
Class number: 35179
Meeting time: Th 5:45PM - 9:00PM
Location: DPAUL 08205 at Loop Campus
Instructor: Roger Lall
Section: 340
Class number: 35064
Meeting time: -
Location: Remote
Instructor: Roger Baran

Dec Intersession 2017-2018

Section: 225
Class number: 10044
Meeting time: -
Location: N/A
Instructor: Roger Baran
CLOSED

Winter 2017-2018

Section: 201
Class number: 24864
Meeting time: W 5:45PM - 9:00PM
Location: LEWIS 01002 at Loop Campus
Instructor: Jun Xu
Section: 202
Class number: 24680
Meeting time: Th 5:45PM - 9:00PM
Location: DPAUL 08203 at Loop Campus
Instructor: Andrew Gallan
CLOSED
Section: 210
Class number: 26278
Meeting time: Sa 1:00PM - 4:15PM
Location: DPAUL 08203 at Loop Campus
Instructor: Roger Lall
Section: 240
Class number: 24681
Meeting time: -
Location: Remote
Instructor: Roger Baran
Section: 246
Class number: 24944
Meeting time: W 5:30PM - 8:45PM
Location: N/A at Off Campus
Instructor: Bruce Newman

Fall 2017-2018

Section: 102
Class number: 15037
Meeting time: Tu 5:45PM - 9:00PM
Location: DPAUL 08205 at Loop Campus
Instructor: Roger Lall
Section: 103
Class number: 15363
Meeting time: W 5:45PM - 9:00PM
Location: LEWIS 01104 at Loop Campus
CLOSED
Section: 104
Class number: 15271
Meeting time: Th 5:45PM - 9:00PM
Location: DPAUL 08205 at Loop Campus
Instructor: Roger Lall
Section: 135
Class number: 16767
Meeting time: M 5:30PM - 8:45PM
Location: N/A at Off Campus
Instructor: Roger Lall
Section: 140
Class number: 15038
Meeting time: -
Location: Remote
Instructor: Roger Baran

Summer 10 week 2016-2017

Section: 240
Class number: 41044
Meeting time: -
Location: Remote
Instructor: Roger Baran

Summer II 2016-2017

Section: 501
Class number: 41045
Meeting time: MW 5:45PM - 9:00PM
Location: DPAUL 08209 at Loop Campus
Instructor: Peter Chadraba

Summer I 2016-2017

Section: 540
Class number: 42076
Meeting time: -
Location: Remote
Instructor: Roger Baran

Spring 2016-2017

Section: 302
Class number: 36855
Meeting time: Th 5:45PM - 9:00PM
Location: LEWIS 01001 at Loop Campus
Instructor: Geoffrey Nyheim
Section: 303
Class number: 32843
Meeting time: W 5:45PM - 9:00PM
Location: LEWIS 01104 at Loop Campus
Instructor: Geoffrey Nyheim
Section: 340
Class number: 32677
Meeting time: -
Location: Remote
Instructor: Roger Baran

Winter 2016-2017

Section: 201
Class number: 21052
Meeting time: W 5:45PM - 9:00PM
Location: DPAUL 08208 at Loop Campus
Instructor: Geoffrey Nyheim
CLOSED
Section: 202
Class number: 20523
Meeting time: Th 5:45PM - 9:00PM
Location: DPAUL 08210 at Loop Campus
Instructor: Andrew Gallan
Section: 203
Class number: 27262
Meeting time: M 5:45PM - 9:00PM
Location: 14EAS 00806 at Loop Campus
Instructor: Roger Lall
Section: 204
Class number: 27264
Meeting time: W 5:45PM - 9:00PM
Location: OHARE 00301
Instructor: Roger Lall
Section: 240
Class number: 20525
Meeting time: -
Location: Remote
Instructor: Roger Baran
Section: 246
Class number: 27265
Meeting time: Th 5:30PM - 8:45PM
Location: DPAUL 08209 at Loop Campus
Instructor: Roger Lall
CLOSED

Fall 2016-2017

Section: 101
Class number: 36416
Meeting time: M 5:45PM - 9:00PM
Location: LEWIS 01508 at Loop Campus
Instructor: Andrew Gallan
Section: 102
Class number: 36418
Meeting time: Tu 5:45PM - 9:00PM
Location: LEWIS 01103 at Loop Campus
Instructor: Andrew Gallan
Section: 103
Class number: 41808
Meeting time: W 5:45PM - 9:00PM
Location: LEWIS 01009 at Loop Campus
Instructor: Geoffrey Nyheim
Section: 104
Class number: 37049
Meeting time: Th 5:30PM - 8:45PM
Location: OHARE 00301
Instructor: Roger Lall
Section: 130
Class number: 41810
Meeting time: Tu 5:30PM - 8:45PM
Location: N/A at Off Campus
Instructor: Roger Lall
Section: 140
Class number: 36420
Meeting time: -
Location: Remote
Instructor: Roger Baran