Course Info

MKT 595: Internet and Interactive Marketing

Explores the emerging business models, rules, tactics, and strategies associated with this medium. Integration with other channels and marketing operations is stressed. Classes are discussion-based, drawing on current applied readings and cases from a variety of industries in both the business-to-business and business-consumer markets. MKT 555 is a prerequisite for this class. MKT 555 is a prerequisite for this class.

Fall 2018-2019

Section: 101
Class number: 14193
Meeting time: Tu 6:00PM - 9:15PM
Location: DPAUL 0C108 at Loop Campus
Instructor: Kathleen Stonich

Spring 2017-2018

Section: 301
Class number: 35059
Meeting time: W 6:00PM - 9:15PM
Location: DPAUL 07601 at Loop Campus
Instructor: Kathleen Stonich
CLOSED

Fall 2017-2018

Section: 101
Class number: 15040
Meeting time: Tu 6:00PM - 9:15PM
Location: DPAUL 08208 at Loop Campus
Instructor: Kathleen Stonich

Spring 2016-2017

Section: 301
Class number: 32672
Meeting time: Tu 6:00PM - 9:15PM
Location: LEWIS 01102 at Loop Campus
Instructor: Kathleen Stonich

Fall 2016-2017

Section: 101
Class number: 36424
Meeting time: Tu 6:00PM - 9:15PM
Location: LEWIS 01006 at Loop Campus
Instructor: Kathleen Stonich

Spring 2015-2016

Section: 301
Class number: 35265
Meeting time: Tu 6:00PM - 9:15PM
Location: LEWIS 01006 at Loop Campus
Instructor: Adam Garcia

Fall 2015-2016

Section: 140
Class number: 12620
Meeting time: -
Location: N/A at Online Campus
Instructor: James Moore

Spring 2014-2015

Section: 301
Class number: 35044
Meeting time: Tu 6:00PM - 9:15PM
Location: LEWIS 01103 at Loop Campus
Instructor: Adam Garcia

Fall 2014-2015

Section: 140
Class number: 15307
Meeting time: -
Location: N/A at Online Campus
Instructor: James Moore

Spring 2013-2014

Section: 340
Class number: 36527
Meeting time: -
Location: N/A at Online Campus
Instructor: James Moore

Fall 2013-2014

Section: 140
Class number: 16052
Meeting time: -
Location: N/A at Online Campus
Instructor: James Moore