Course Info

GD 356: Logo, Branding, and Visual Identity

The course provides students with an understanding of methodologies and strategies used for logo development, branding, and visual identity. In this course, students will work on, in extended projects, exploring identity systems with various forms such as logo, stationary, packaging, signage, print and web design.

GD 381 and GD 270 are prerequistes for this class.

Spring 2024-2025

  • Section: 601
  • Class number: 32926
  • Meeting time: Tu 1:30PM - 4:45PM
  • Location: 14EAS 00507 at Loop Campus
  • Instructor: Sajad Amini | View syllabus

Winter 2024-2025

  • Section: 501
  • Class number: 22834
  • Meeting time: Tu 10:00AM - 1:15PM
  • Location: DPAUL C112F at Loop Campus
  • Instructor: Sajad Amini | View syllabus

Spring 2023-2024

  • Section: 601
  • Class number: 32889
  • Meeting time: TuTh 11:50AM - 1:20PM
  • Location: 14EAS 00507 at Loop Campus
  • Instructor: Lee Zelenak | View syllabus

Winter 2023-2024

  • Section: 501
  • Class number: 22839
  • Meeting time: TuTh 11:50AM - 1:20PM
  • Location: 14EAS 00213 at Loop Campus
  • Instructor: Lee Zelenak | View syllabus

Spring 2022-2023

  • Section: 601
  • Class number: 40013
  • Meeting time: MW 11:40AM - 1:10PM
  • Location: 14EAS 00213 at Loop Campus
  • Instructor: Lee Zelenak | View syllabus

Winter 2022-2023

  • Section: 501
  • Class number: 28773
  • Meeting time: W 1:30PM - 4:45PM
  • Location: 14EAS 00506 at Loop Campus
  • Instructor: Lee Zelenak | View syllabus

Spring 2021-2022

  • Section: 601
  • Class number: 37437
  • Meeting time: W 1:30PM - 4:45PM
  • Location: 14EAS 00506 at Loop Campus
  • Instructor: Lee Zelenak | View syllabus

Winter 2021-2022

  • Section: 501
  • Class number: 28435
  • Meeting time: Tu 1:30PM - 4:45PM
  • Location: CDM 00632 at Loop Campus
  • Instructor: Lee Zelenak | View syllabus

Spring 2020-2021

  • Section: 601
  • Class number: 30618
  • Meeting time: TuTh 1:30PM - 3:00PM
  • Location: Online: Sync
  • Instructor: Lee Zelenak | View syllabus